How to make your house in Belgravia more appealing & sellable to buyers

Written on 4 May 2020 by Giles Cook in Frequently Asked Questions


The UK property market has ground to a halt amid the coronavirus outbreak but if you are thinking of selling your home in Belgravia within the next few months, now is a great time to prepare for it.

Some properties will sell themselves.

A highly-prized location in a particularly pretty street in Belgravia where the property is spacious, light-filled, tastefully decorated and complete with everything a high-end market buyer might be looking for, for example. But even those properties need to be presented properly for viewings.

 

Belgravia property

The photographs used to support your online listing should showcase your property at its best, and this standard should be maintained throughout all viewings.  

If you’re ready to sell your house, make sure you follow these tips on how to make your home more appealing to buyers and viewings.  

Fix the Little Things

Broken floor tiles, damaged guttering, cracks in plaster and peeling paintwork should all be rectified ahead of viewings. You won’t necessarily want to spend a lot on repairs, but make sure the property is in a good condition, while any superficial flaws can usually be put right for minimal outlay. 

The more polish you can put on your home through little repairs, the more appealing and impressive to buyers it will be.

Walk around each room in your home as if you are a new buyer and think through their eyes. Will you buy this place? If not, why?

Neutralise the décor

A penchant for using bold paint colours on the walls is all well and good, as colour enriches a home, but it’s generally a good idea to neutralise your wall and ceiling colours and stick to a safer palette of off-whites and beige prior to selling a property. This will help to depersonalise the space and give that blank canvas you should try to aim for.  

Focus on the important rooms

You can argue that when it comes to selling a property, all the rooms are important and each needs to look equally presentable, but it’s generally true that the kitchen and bathroom are the two rooms which viewers will scrutinise the most.

Why?

Because they are rooms which cost the most to refurbish and upgrade.

If renovation or refurbishment needs to be done, then the potential vendor is more likely to think twice about buying the property, especially if they’re not looking to take on a project. The solution?

Make sure the bathrooms and kitchen will appeal as much as possible to the average viewer. Deal with any obvious flaws, update where possible, and again, neutralise the décor.  

Emphasise the property’s best attributes

  • Does the place benefit from well-preserved period features?
  • Is the kitchen particularly spacious? Is the hallway a winning feature?
  • Perhaps an indoor gym or home cinema room is one of the property’s assets?

Always aim to highlight a property’s best features and attributes and play to these strengths in photographs and viewings.  

What about your pets?

How to deal with pets when selling a property

Pets are amazing companions, but they are not very good salesmen.

Pet lovers are likely to pay more attention to your pet than your home and pet haters will feel uncomfortable in your home and may rush the viewing and leave as soon as possible.

You want either kind of buyer. Ideally, ask someone to look after your pet, or take it for a walk whilst viewings are taking place.

Remove any pet stains and odours, pet bowls, cages, litter trays and toys. You are trying to appeal to as many potential buyers as you can, and pets can really get in the way of this goal if you are not careful.

Introduce good smells and remove the bad

Bad aromas are the single biggest turn off for prospective house buyers. Don’t just cover up the smells before potential buyers arrive, fix the problem.
Ensure you rid the home of cooking smells, clean the air of cigarette smoke, clean the drains, empty the bins, open the windows and clean any furniture that may be retaining smells.
Once the source is treated, introduce ‘good’ smells into your property.
Fresh flowers or natural-smelling air fresheners could make a big difference. Perhaps even brew some fresh coffee – a smell 36% of people, in a survey, said appealed to them whilst viewing a property.

How’s the outside space?

If you have a property in central London, a private garden is not that common. But if you have an outside area, make sure it is well-presented and tidy. If it seems a little barren, introduce some potted plants. Create an area where people can sit, eat, drink and socialise. Always make the most of any garden area, courtyard or roof terrace.  

Clean up and clear up

If the property has ample storage space, use it. Don’t clear up to such an extent that the place looks clinically clean and unlived in, but you could remove framed personal photographs on tables, clear away that stack of magazines, and anything else which doesn’t need to be on display. Viewers will try to imagine whether they can see themselves living in the space, so clean up and clear up, but aim for an atmosphere of warmth, comfort and homeliness.  

Your estate agent can always offer guidance on how to spruce up your property ahead of viewings, but by taking the above into consideration – tweaking things and allowing the property to shine through naturally – viewings are more likely to be successful, increasing the likelihood of selling your home quickly and for the best possible price.  

If you’re looking to sell a property in Belgravia, Mayfair, Knightsbridge, South Kensington or Chelsea, contact our sales team today for a property sales valuation

Giles Cook

Giles recently joined Best Gapp in 2017 as Partner Designate and Head of Residential Agency, bringing over 20 years’ experience to the firm. Following a three-year stint as an Area Director for Foxtons, he went on to head up Chestertons’ sales and lettings operations in central London, before becoming a Partner at top Knightsbridge boutique WA Ellis.

All articles by Giles Cook

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